PROFILE

Today we check out the new way to book and plan your next adventure.

Let’s get to know TourRadar and how they are the next innovation for your upcoming trip.

What is TourRadar?

TourRadar is a platform dedicated to organized adventures, boasting the largest array of multi-day adventure options worldwide. Through TourRadar's user-friendly online portal, travelers and agents can effortlessly connect with over 2,500 multi-day operators, accessing a staggering 50,000 adventures across more than 160 countries.

With operational bases in North America, Europe, and Australia, TourRadar's team of global travel experts is accessible around the clock online, providing comprehensive support throughout the booking and travel process. Additionally, TourRadar prioritizes environmentally sustainable travel by facilitating carbon offsetting for all adventures and actively collaborates with local operators to champion the protection and enhancement of communities benefiting from adventure tourism.

How has it been received by the market?

Presently, their growth rate stands at approximately 50% on a monthly basis.

Initial feedback has been overwhelmingly positive. Their platform significantly streamlines the adventure and tour booking process, saving considerable time previously spent on researching optimal options for their clients.

How did the pandemic change things for your business?

The global pandemic underscored a pressing need for travel advisors worldwide to gain enhanced access to high-quality and specialized operators.

The team soon embarked on creating a dedicated platform tailored specifically for advisors to facilitate adventure bookings through their service.

Despite advancements, a significant portion of the industry continues to operate offline, underscoring the value for individuals to collaborate with their trusted advisors. Over 60% of their inventory is readily available for instant booking, presenting a compelling proposition for travel advisors seeking to expedite the booking process and secure confirmations promptly. Amidst staffing challenges plaguing call centers globally, agents can circumvent prolonged wait times by utilizing TourRadar’s Partner Portal for seamless online bookings.

Want to know more about TourRadar?

Christian Wolters, CMO at TourRadar will be joining us in person at our upcoming TechTO: Travel event on May 9 to chat more with our attendees about all things travel, and how things have changed post-pandemic.

Christian will be joined by other experts in the travel tech space who will share their learnings and perspective on how travel has changed pre-pandemic vs. post-pandemic.

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Inventures 2024: The Breakthrough Innovation Event

Where Founders, Funders and Futurists Connect

Inventures is the gateway for over 4,000 entrepreneurs, startups, scale-ups, academics, investors and industry leaders from more than 30 countries to cultivate relationships, showcase emerging technologies, and capitalize on Alberta’s innovation advantage.

Where Humanity Meets Technology

Hosted by Alberta Innovates, one of Canada’s leading innovation agencies, the theme of Inventures 2024 is ‘Where Humanity Meets Technology’, highlighting the infinite ways technology enhances – and advances – the human experience. The diverse program features six curated content tracks spanning topics from health innovation, ag tech, clean tech, fintech, and more.

Learn From the Best and Brightest

Plug into Alberta’s world-leading innovation ecosystem, be inspired by renowned keynotes, and learn from more than 300 expert speakers and panelists as they share their knowledge and insights over three unforgettable days. Plus, take in multiple pitch competitions, plentiful networking opportunities and extraordinary afterhours experiences.

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Whether you’re looking for a customer, partner or investor, Inventures delivers. With more than $100M of sales and investments reported by delegates in 2023, a PwC economic impact study estimates the total value of business carried out on the floor last year could reach between CAD$256M and $400M.

Be part of the Inventures 2024 experience, May 29-31 in Calgary. Secure your pass before rates increase.

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